Peter is the Global Head of Design at Moon. In this role, he provides guidance and direction across all aspects of design throughout Moon’s multidisciplinary community and venture portfolio. With a particular focus at the intersection of brand, product, and experience, Peter balances a human centered approach with a deep reverence for craft. Prior to Moon, Peter held senior leadership positions at design and innovation consultancies in San Francisco and NYC including a decade at IDEO where he led and guided large–scale programs in health and wellness, food, hospitality, retail, and luxury.
Passionate about the role of education in design, Peter has held faculty positions within graduate programs at NYU and The New School. He lives with his family in Marin County, California.
Moon Media’s newest film reveals how a modern sake brand is innovating in a traditional industry that has seen little change over the years.