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I must admit I’ve been guilty of it. I’ve bought the latest and trendiest clothes knowing full well its shelf life in my closet will last me one season – two max. And according to the <a href="https://www.prnewswire.com/news-releases/fast-fashion-global-market-report-2022-301531964.html#:~:text=The%20global%20fast%20fashion%20market%20is%20expected%20to%20grow%20from,(CAGR)%20of%208.8%25.">Fast Fashion Global Market</a> report, I’m not alone in my buying habits. The fast fashion industry is expected to grow from $91.23 billion in 2021 to $99.23 billion over the course of 2022. This trend in fast fashion, which is described as low-cost designs that are quickly transferred from the runway to stores, is only adding to a well-known sustainability problem in the fashion industry.&nbsp;<figure class="image"><img src="https://moon-website-prod-images.s3.us-west-1.amazonaws.com/Screen_Shot_2022_06_08_at_2_19_59_PM_36b19acbd7.jpg" alt="Screen+Shot+2022-06-08+at+2.19.59+PM.jpg"><figcaption>Photo by <a href="https://unsplash.com/@riolec?utm_source=unsplash&amp;utm_medium=referral&amp;utm_content=creditCopyText">Rio Lecatompessy</a> on <a href="https://unsplash.com/s/photos/fast-fashion?utm_source=unsplash&amp;utm_medium=referral&amp;utm_content=creditCopyText">Unsplash</a></figcaption></figure>The fashion industry is responsible for 10 percent of the global carbon emissions and is expected to rise by more than 60 percent by 2030 according to the <a href="https://unfccc.int/news/fashion-industry-un-pursue-climate-action-for-sustainable-development">UNFCCC</a>. And what about clothing that’s not purchased or is discarded? About <a href="https://remake.world/stories/news/are-our-clothes-doomed-for-the-landfill/">80% of donated or discarded textiles wind up in landfills</a> – that’s 92 million tons of clothing globally. These textiles can take up to <a href="https://medium.com/@lavsmohan/can-data-solve-the-environments-fashion-problem-781d9c19767d">200 years to decompose</a> – releasing dangerous methane gas into the atmosphere in its very slow death.&nbsp;<figure class="image"><img src="https://moon-website-prod-images.s3.us-west-1.amazonaws.com/Screen_Shot_2022_06_08_at_2_25_09_PM_2655f92c3a.jpg" alt="Screen+Shot+2022-06-08+at+2.25.09+PM.jpg"><figcaption>Photo by <a href="https://unsplash.com/@bakhrom_media?utm_source=unsplash&amp;utm_medium=referral&amp;utm_content=creditCopyText">Bakhrom Tursunov</a> on <a href="https://unsplash.com/s/photos/landfill?utm_source=unsplash&amp;utm_medium=referral&amp;utm_content=creditCopyText">Unsplash</a></figcaption></figure>But what if we can have fast fashion at our fingerprints and make it recyclable? &nbsp;<h3>The Best of Both Worlds: Quick and Sustainable Fashion with 3D Printing Technology</h3><a href="http://www.mooncreativelab.com/">Moon Creative Lab</a> is looking to revolutionize how fashion is created, consumed and recycled with innovations in 3D printed materials. This project, created in partnership with fashion designer <a href="https://www.instagram.com/danitpeleg3d/">Danit Peleg</a>, involves the research and development of wearable fabrics from recyclable plastic filaments. (More about Danit: In 2018, she was recognized as one of Europe’s Top Women in Tech by Forbes. In 2019, the BBC named her as one of the 100 most inspiring and influential women in the world.) Using 3D printing technology, this patent-pending material can be used to create fashion on demand that is both comfortable and environmentally friendly.&nbsp;<img class="image_resized" style="width:25%;" src="https://moon-website-prod-images.s3.us-west-1.amazonaws.com/Screen_Shot_2022_06_08_at_2_26_09_PM_10465d3fd3.jpg" alt="Screen+Shot+2022-06-08+at+2.26.09+PM.jpg"> <img class="image_resized" style="width:25%;" src="https://moon-website-prod-images.s3.us-west-1.amazonaws.com/Screen_Shot_2022_06_08_at_2_28_37_PM_6550016493.jpg" alt="Screen+Shot+2022-06-08+at+2.28.37+PM.jpg"> Instagram: @<a href="https://www.instagram.com/danitpeleg3d/">danitpeleg3d</a>Imagine 3D printing an outfit from a file on your computer in the comfort of your own home. If trends change, you can reuse the material from your old outfit to print another one! This is fast fashion that you can feel good about! &nbsp;Moon is working on a number of projects with major fashion brands to apply this new technology and patent-pending material in exciting new ways! Still lots to come from this developing space, but I am personally proud of the work the Moon team and Danit have done so far!We’ll be sure to share more on the progress of this project in the months to come!Mary Ann Gallo Chief Marketing Officer <a href="mailto:maryann@mooncreativelab.com">maryann@mooncreativelab.com</a>

If you haven’t read my story on how <a href="http://www.mooncreativelab.com/">Moon Creative Lab</a> is looking to revolutionize the fashion industry with new sustainable technologies and 3D Printed materials, <a href="https://www.mooncreativelab.com/en/blog/sustainable-fashion">check out my article here</a>. Working with 3D Fashion Designer <a href="https://www.instagram.com/p/Cbme8_dt0Kl/">Danit Peleg</a>, Moon is looking to reduce the waste and carbon footprint created by the fashion industry with its innovations in wearable fabrics from recyclable plastic filaments.<img src="https://moon-website-prod-images.s3.us-west-1.amazonaws.com/Soft_3_D_Printing_Metaverse_12470cdb97.png" alt="Soft 3D Printing Metaverse.png">I recently got the chance to catch up with Danit and her partner Dan Peguine who are based in Tel Aviv, Israel on her recent efforts to take her 3D fashion designs into the world of non-fungible tokens (NFTs), the Metaverse and most recently, a new collection based on Nouns. Don’t know what all this means? Not to worry…read on!<img src="https://moon-website-prod-images.s3.us-west-1.amazonaws.com/Screen_Shot_2022_06_08_at_2_34_52_PM_78de5af4fb.jpg" alt="Screen+Shot+2022-06-08+at+2.34.52+PM.jpg">Moon has been working with Danit on our 3D Printed Clothing project for about three years. Together, we’ve developed patent-pending 3D printed materials that are soft and wearable and recyclable! &nbsp;The future applications of this new technology is limitless so stay tuned as we share more updates on this space in the future!In the meantime, Danit has been busy taking her 3D printed designs into the world of <a href="https://en.wikipedia.org/wiki/Non-fungible_token">non-fungible tokens (NFTs)</a>. NFTs are non-interchangeable units of data stored on a blockchain, a form of digital ledger, that can be sold and traded. Types of NFT data units may be associated with digital files such as photos, videos, and audio. Danit has made some of her 3D printed fashion designs into NFTs and they are available for sale now on <a href="https://rarible.com/danitpeleg3d/sale">Rarible</a>!<img src="https://moon-website-prod-images.s3.us-west-1.amazonaws.com/Screen_Shot_2022_06_08_at_2_35_31_PM_d9e44cb8ac.jpg" alt="Screen+Shot+2022-06-08+at+2.35.31+PM.jpg">Danit has also taken those designs into the Metaverse showcasing them at the first ever Metaverse Fashion Week in March. &nbsp;<a href="https://metaversefashionweek.com/">Metaverse Fashion Week</a> showcased designs from major fashion brands including Tommy Hilfilger, Dolce &amp; Gabbana, Etro and Prive Porter along with web3 brands like DeadFellaz, 8SIAN, Fang Gang &amp; the Mortiverse. &nbsp;Danit’s designs were shown on avatars on a virtual runway.<img src="https://moon-website-prod-images.s3.us-west-1.amazonaws.com/Sin_titulo_863cddfc77.jpg" alt="Sin título.jpg">Now Danit is working on a new 3D printed fashion project – this time, her fashion designs are based on <a href="https://nouns.wtf/">Nouns</a>. Nouns are pieces of digital artwork that are generated randomly based on Ethereum block hashes. Nouns are auctioned off every day forever. <a href="https://medium.com/@jacobvan/wtf-is-the-nouns-dao-2e543237413b">The first noun was sold for 613.37 ETH</a> (roughly $2 million) on August 8, 2021. All of the proceeds (100%) of a noun sale go to the Nouns DAO treasury. All Noun artwork is in the public domain. &nbsp;If you buy one — not only does this give you ownership of this unique piece of artwork, you also gain a vote in how to manage the Nouns DAO treasury (which is north of $64 million at the time of this article). &nbsp;Owners of Nouns, also called Nouners, get to vote on the usage of Noun projects as well as the use of the treasuryDanit’s <a href="https://nouns.wtf/vote/41">Noun-based 3D printed fashion project</a> was approved by the Nouns DAO and she completed the first research and design phase of the project. In the coming months, Danit is looking to 3D print these designs based on the technology and materials co-developed by Moon! &nbsp;<img src="https://moon-website-prod-images.s3.us-west-1.amazonaws.com/Screen_Shot_2022_06_08_at_2_36_58_PM_6a5c17766f.jpg" alt="Screen+Shot+2022-06-08+at+2.36.58+PM.jpg">We, at Moon, look forward to working with Danit on this project to bring these Noun-based 3D Printed Fashion collection to life! &nbsp;We’ll be sure to share more as we progress on this exciting new frontier!Mary Ann Gallo Chief Marketing Officer <a href="mailto:maryann@mooncreativelab.com">maryann@mooncreativelab.com</a>

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<h3>Challenge</h3>The existing ready-to-wear, big brand fashion industry focuses on mass-production and achieves those goals using cheap labor force in developing countries. However, any company wishing to disrupt this pattern finds it nearly impossible to achieve competitive unit cost.<h3>Solution</h3>Soft 3DP is developing new filaments and fabric spools that can be printed into wearable textiles. As the technology matures, 3D-printed fabrics enable a circular economy that has never been achieved before - allowing users to recycle quality, custom material clothing on demand. EIR Danit Peleg’s vision for a distributed model also introduces disruptive second-order effects: reducing retail storefronts, shipping &amp; logistics costs, and more.

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Sustainable fashion platform that enables everyday people to 3D-print clothes directly from their homes.

誰でも自宅で環境に優しい衣服を3Dプリントできる、サステナブルなファッションプラットフォーム

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